Graduated in German Philology from the University of Valladolid. Linked to the tourism sector since the 1980s and working in tourism on the island of La Palma since 1993. From 1997 to 2021, he was responsible for the travel agency Pamir, an issuing and receiving agency based in La Palma, correspondent for national and international tour operators, as well as shipping companies and airlines such as Travelplan, FTI, Alltours, SAGA Holidays, Phoenix Reisen, Air Berlin, among others. Since 2021, he has been involved in the management of operations of non-hotel tourist establishments. Additionally, since 2021, he has been an active collaborator through the Island Center for Initiatives and Tourism CIT Insular La Palma in promoting La Palma as a tourist destination, both in the national and international markets.